Novantum Analytics was born not from an idea, but from necessity

I believe that data analytics shouldn’t be complicated, expensive or tedious. It should be powerful.

Why isn’t Excel enough?

Novantum Analytics is not another IT project built by programmers with no real business experience.

I come from e-commerce and retail. For years I worked in sales and ran into the same problem that plagues most business owners: data is everywhere, but answers are not.

The most important questions – “Which clients are about to leave?”, “Which product is actually losing money?”, “Which strategy should we choose for next year?” – often remain unanswered.

Every month I exported CSV files and waded through endless Excel spreadsheets. It was slow, unpleasant to look at and, frankly, hard to follow. I spent hours just organising data instead of making decisions. I knew my data should work for me, not the other way around.

That’s why I created Novantum Analytics.

“Novantum Analytics is not just an analytics tool – it is your company’s strategic command centre. While other tools stop at visualising past data, Novantum Analytics uses that data as fuel for modelling the future.

We combine Business Intelligence (BI) with powerful strategic planning tools, so you can not only see your profit but deliberately build it.

What makes Novantum Analytics different?

  1. Strategic planning: Don’t guess the future – model it. Our Budget Planner lets you play out optimistic and pessimistic scenarios, so you’re ready for whatever the market does.

  2. Pricing architecture: Use the Price Simulator and elasticity analysis to find the right balance between volume and margin. Test how well a discount strategy works before you roll it out.

  3. Goal breakdown: The Goal Tracker turns an abstract annual plan into concrete daily targets – how many orders and what average order value you need today to hit your December goal.

  4. AI as a partner: Our “Data Engine” doesn’t just draw charts – it proactively looks for risks (for example, “Champion” clients drifting away) and gives tactical recommendations.

All of this while your sales data stays only on your device (local-first) and AI sees only anonymised summaries. Novantum Analytics turns your monthly Excel file into your strongest competitive advantage.”

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Ingars Puters

Founder

What changed?

I wanted a tool that:

  1. Is visually clear: I see the “big picture” in a second, not after an hour of writing formulas.

  2. Is secure: I didn’t want to send my sensitive financial data to unknown servers.

  3. Gives answers: It doesn’t just show charts – with AI it tells you “this is where you’re losing money” or “here’s your opportunity”.

Our approach: your data, your control

Today, Novantum is the solution I wish I’d had years ago. It is a “local-first” tool: you connect your WooCommerce store or upload a CSV or XLSX file, and all processing happens in your browser. Your sales data is stored only in your browser – there is no copy on our server, and AI features see only anonymised summaries – yet you get enterprise-level analytics in seconds.

We turn “Excel spreadsheet hell” into a clear strategy.

Our values

  • Experience, not theory: The tool is built on real e-commerce scenarios – from stock levels to customer loyalty.

  • Speed and simplicity: Connect WooCommerce in about two minutes or upload a file – and see the results.

  • Innovation with AI: We use artificial intelligence to find patterns the human eye can miss in an Excel spreadsheet.

Ready to see your business in a new light?